Recently LeEco launched two new phones in India LeEco Le 2 and Le Max 2 and, today, both phones are going on a flash sale on Flipkart and on LeMall, LeEco's own website. The phone-maker has received a record 5 lakh registrations for the flash sale. Le 2 is priced at ₹11,999 and Le Max 2 at ₹22,999.
The flash sale for Le 2 begins at 12 noon and for Le Max 2 at 2 pm on both the websites. As part of the flash sale, LeEco is giving away CDLA (Continual Digital Lossless Audio) headphones worth ₹1,199 with USB C port.
LeEco has a few more offers on the sale, such as a 10 percent cashback for the SBI card holders and for the phone buyers, a free LeEco premium entertainment subscription worth ₹4,900 that offers content from services such as Eros Now, Hungama and Yupp TV.
Flash sales have worked well for LeEco, however, keeping in view convenience of the consumer and greater availability, they are slowly rolling out phones at offline stores as well. LeEco is planning to sell 70 percent of their phones from the offline channel by September 2016. They are also in the process of opening their own branded stores in India.