Companies with women in leadership positions consistently do better. Nasscom pointed to an <em>Economic Times</em> study several years ago that Indian firms headed by women had a compounded annual growth rate of 35% compared with 21% registered by the Bombay Stock Exchange (BSE)-30. Their profits grew by 56% over five years compared to the BSE-30 firms' 27%. Despite the evidence, India lags behind the rest of the world when it comes to corporate leadership roles held by women.
Principal consultant, Pitchfork Partners
Ashraf Engineer is principal consultant with Pitchfork Partners, a strategic communication and marketing consultancy. He is a professor of brand communication and a former journalist.
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