President, Jagran Prakashan Limited & Director, Music Broadcast Limited
Apurva Purohit is the President of the Jagran Group, one of India’s largest multi-media conglomerates. With over three decades of experience in the media and entertainment industry, she currently manages a diverse portfolio which includes print, radio, digital and outdoor.
Under Apurva's leadership, Radio City witnessed tremendous growth and became one of the largest and most profitable networks in the FM industry with a turnover clocking 5 times its original worth. She is also credited with the listing of Radio City on the stock exchanges in 2017, one of the very few successful IPOs in recent times. During her stint as the CEO of Radio City, the organization was ranked amongst the Top 20 places to work as a part of the Great Place to Work Survey, 2015.
Apurva was one of the Top 30 Most Powerful Women in Business as per the India Today Group in 2016. In addition to her prolific career in the media space, she is also an Independent Director on the boards of Mindtree Ltd. and Meru Travel Solutions Ltd.
She has been instrumental in partnering with private equity players in building superior organizations and in creating and managing valuable media brands. In the past, Apurva has been associated with BCCL & Zee Telefilms where she was a part of the successful launch of TV brands like Zoom, India’s first lifestyle channel, engineered the re-launch strategy for Zee TV and launched one of the largest media buying agencies in the country, Lodestar.
She is the author of the national bestselling book “Lady, You’re not a Man” – the Adventures of a Woman at Work. The book is an insight into modern day corporate work culture. It offers a pragmatic perspective on managing work-life balance through emotional intelligence and maturity in managing relationships both with oneself, and with others. She lectures extensively on “Leadership Skills”, “The Diversity Triad – How to Cope with the Challenges Working Women face “and “Building Great Places to Work”.