After launching Google Play Music in India in September last year, Google has finally rolled out a paid subscription for the service. The all access service will cost the user ₹89 per month.
Google made the announcement on its blog. "To help you find the best music for any moment, today, we're launching subscription services in Google Play Music India — a fresh take on music streaming that is smarter and easier to use," the blog stated.
Subscribers will enjoy unlimited streaming and downloading of the content in the app.
The launch of Google Play Music last year did not include a subscription and users had to buy individual songs or albums to listen to them.
Google is offering the discounted monthly subscription price of ₹89 to users who sign up within 45 days of the roll out. The company is also offering a free 14-day trial subscription.
Google is a late entrant to the streaming game in India as compared to local players such as Saavn, Gaana and Wynk. Airtel's Wynk recently crossed the 50-million user mark on the platform. Apple Music is the only other international player in the market, after Rdio's shutdown.
Google Play Music has 40 million tracks available, according to Google. The service is available on Android, iOS and on the web as well.