Amazon has gone live in India with Amazon Prime Video, the company's streaming service. With this launch, the e-commerce giant aims to compete with the likes of Netflix and Hotstar. The apps are available for downloading on both Android and iOS platforms, apart from streaming on the web.
The subscription to Amazon Prime Video is included in Amazon Prime service which costs ₹499 per year in India which is an introductory price. In the US that fee is $99 per year, which is very high. Netflix India offers subscription at ₹650 per month for two devices and HD quality streaming. Hotstar offers premium services at ₹199 per month.
Amazon Prime Video has tied up with top studios in India which includes names such as Yashraj Studios, Dharma Studios, Vishesh Films of Mahesh Bhatt and T-series for the local content. The company is also in the race for live streaming India's biggest cricket event Indian Premier League (IPL).
From the global catalog, Amazon is bringing popular shows such as Man In The High Castle, The Grand Tour, The BI, Two And A Half Men, and more. Some users are reporting that the US catalog is accessible at the moment from the prime account as well. In India, the prime subscription also includes free delivery for any amount and early access to some of the deals on e-commerce portal.