Aamir Khan's comments on intolerance in India and of a 'fear' that had seeped into his family, has sparked a political and filmy firestorm with several co-actors and politicians suggesting that Khan was scaremongering. However, an unlikely casualty of the superstar's comments is e-commerce giant, Snapdeal, who have signed Khan on as brand ambassador.
Tweeples who haven't quite taken to Khan's remarks have threatened to uninstall the Snapdeal app from their phones or to discontinue using the portal for shopping.
Say No 2 @aamir_khan don't use or buy products endorsed by him delete @snapdeal apps I jus did will u pls spread d msg #NoToSnapDeal
— NaMo Era (@rajattwittes) November 24, 2015
@snapdeal Uninstalling the App &will not buy anything till @aamir_khan is removed as brand ambassador .
— Vinay (@akkivinaya) November 24, 2015
Only couple days ago I bought from SnapDeal. No more if they are using Islamists like Aamir Khan to promote them #SayNoToSnapDeal
— Oldtimer (@auldtimer) November 24, 2015
Aamir Khan, while no stranger to making political statements, hasn't yet spoken about recent, 'intolerance' incidents involving Hindu groups and the Shiv Sena, unlike colleague Shah Rukh Khan. Aamir's second cousin is Rajya Sabha MP Najma Heptullah, who is also a former vice president of the BJP. He has earlier supported activists associated with the Narmada Bachao Andolan around the release of his filmFanaa, which led to the Gujarat government banning the film in theatres. He has also hinted at the complicity of the Gujarat government during violence in Vadodara in 2006.
However his last interaction with the government has been one of bonhomie. Khan met Modi days after he was sworn in as the Prime Minister around his social documentary show, Satyamev Jayate.
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