04/09/2015 11:29 AM IST | Updated 15/07/2016 8:25 AM IST

Way To Get Over Maggi? Baba Ramdev Has Now Launched Patanjali's Atta Noodles

RAVEENDRAN via Getty Images
Indian yoga guru Baba Ramdev addresses a press conference in New Delhi on March 21, 2014. Ramdev will launch a 'Yoga Mahotsav' across India on March 23, with millions of people scheduled to take part in yoga sessions including Bharatiya Janata Party (BJP) Prime Ministerial candidate and Chief Minister of the western Indian state of Gujarat Narendra Modi. AFP PHOTO/RAVEENDRAN (Photo credit should read RAVEENDRAN/AFP/Getty Images)

HARIDWAR — Yoga guru Ramdev launched his Patanjali group's, new brand of noodles made out of wheat named 'Atta Noodles', on Thursday.

At the launch of the noodles in this Hindu holy city in Uttarakhand, Ramdev said the noodles "will not have any maida (wheat flour) and they will provide a healthy alternative to Maggi for children." The yoga guru said the noodles were completely safe and healthy for consumption, and he was promoting swadeshi products because they were natural and caused no harm.

Read: Nestle India Says Maggi May Be Back By The End Of This Year

The Patanjali group produces and markets various Ayurvedic products.

The Food Safety and Standards Authority of India (FSSAI) had clamped a nationwide ban on June 5 on sale, production and stocking of Maggi, a popular snack in the country. It has been alleged that Maggi contained more-than-permissible levels of lead and high quantities of monosodium glutamate (MSG).

Contact HuffPost India