Alex Mares-Manton via Getty Images
The definition of what constitutes entertainment has not changed that much over the years. Genres such as comedy, drama, horror and romance exert as much of a hold over the audience as they ever did....
Only those VOD players operating with a robust revenue-generating business model, and who are sentient to what their viewers want and who have forged strong partnerships will thrive while the rest will be weeded out.
While the world watched documentary after documentary on our economic and social challenges, the evolution of the global desi went unnoticed. We spoke English, followed international pop culture and developed a taste for global trends.