Yashwant Deshmukh is a Communications Professional with working experience of Journalist, Pollster, Evaluation Expert, International Observer and TV News Anchor rolled into one. Over the last two decades Yash has become a celebrated figure in the media and communication industry for his special emphasis on impeccable research, design & production.
He started Team CVoter in 1993; when he was still studying in IIMC. After receiving the UNI award for best research dissertation and for topping the 1993 batch across all streams; his company CVoter was hired by the premier news agency UNI to take care of on-line real time election analysis. The journey continued over last 20 years; eventually making Team CVoter one of the largest media and stakeholder research agencies in Asia with expertise in Public Opinion Research & Election Studies. Today; more than 120 team members work for CVoter across their 24x7 offices in Washington DC, Dubai and New Delhi.
Yashwant’s innovative and original analysis across the spectrum of Transitional, Disaster & Conflict hit societies is widely quoted; especially his defining works in South Africa; Egypt, Pakistan, DR Congo, Indonesia and Sri Lanka. His repertoire of works spans 15 Union Budgets and over 100 Union & Assembly Elections besides a host of international socio-political and economic events across 30 nations & territories.
In its US debut during 2012 Presidential election research, the CVoter Poll for UPI was routinely quoted and tracked by global media; including HuffPost and Nate Silver’s blog. The UPI/CVoter Poll was judged as the second most accurate daily tracking poll.
Yashwant was also credited for changing the entire dynamics of Election Coverage in South Africa when Team CVoter produced the gamechanger Election Series for ANN7 in 2014 General Elections. These days Yash is busy conducting research across the Arab Spring states and the first ever peace poll in Burma.
He did his Major in Media from the prestigious IIMC (Indian Institute of Mass Communication) in New Delhi and has been trained professionally in Evaluations & Research (University of Ulster, UK), Polling & International Observations Missions (University of Bergen, Norway) and Elections Administration (Auburn University, USA).
Very few people know that Yashwant started the first ever Daily News Analysis program on first 24 hour Satellite News Channel. After producing and anchoring daily and weekly shows on JainTV, Zee News, AajTak, Sahara and Star News; Yashwant decided to take voluntary retirement from the TV screen in 2005 so that he could focus on international expansion of his company.
Away from the limelight, Yash is an accomplished keynote speaker, mentor and coach, training media and communications students the finer points of research in their day today activities. He is a visiting faculty in 6 Universities / Institutions and his workshops are attended by over 500 students every year. He is life member of WAPOR and also member of ISQOLS, ESRA and The Election Center.
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