Raj Iyer is the Founder and CEO of icustommadeit.com, India’s pioneering platform offering customisable solutions for merchandise across categories. The platform is the outcome of his sheer love and passion for all things bespoke. Raj oversees every aspect of this marketplace and helms the operations of all departments, primarily focussing on the quality of creators who come onboard and the company funding.
With over 25 years of corporate experience, Raj brings a wealth of expertise in strategy, product development, process flow development, marketing, business trending and concept launching. He is a serial entrepreneur with ventures in knowledge process outsourcing, hospitality and e-commerce. He has been running his own KPO for the last 15 years with leading clients such as The London School of Economics, the United Nations, Harvard University and Stanford University. He also dabbled in the hospitality sector in 2006 by starting a fine dining multi-cuisine restaurant that was named the number one restaurant in Ahmedabad within four years of its establishment.
Raj’s vision for icustommadeit is to go global within the next six months and becomeaRs500 crore turnover organisation in the next three years. He attributes a major part of his business success to his team, each of whom he has handpicked himself.
His dream is to make 1 lakh millionaires within the next five years from the local artisan pool by connecting them with enthusiastic buyers through icustommadeit. Raj also plans to tie up with various NGOs in the country as they do formidable work with indigenous artists and craftsmen.
Raj loves to meditate, travel and read in his free time. He feels these activities rejuvenate him in myriad ways and prep him to take up new challenges every time. He has a B.Sc in Maths and holds an MBA in Marketing from University of Mumbai.
In real life where we all dwell, the honeymoon gets over much too soon. That's when the (sometimes unreasonable) demands take over and you know it's time to wake up and smell the Kool Aid. You start questioning every choice you've made and wonder if karma's getting back at you for dropping your brother on his head while he was a baby.