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Atul Raja

Executive Vice-President, Marketing, Wadhwani Foundations

Atul spearheads marketing activities of Wadhwani Foundations and its Initiatives, globally. He has over two decades of cross-industrial experience in strategic marketing, branding, product management and marketing communications across some of India’s leading organisations including Bharti Airtel, Tata Teleservices, Shaw Wallace, Videocon, Bennett & Coleman, Biocon and Daewoo Motors.

Before he committed fill time to the non-profit space, Atul had been instrumental in launching and managing leading FMCG brands like Airtel, Royal Challenge, Daewoo Matiz, Tata Indicom and Kenwood. His marketing career has been replete with success stories on corporate branding and product marketing.

Atul has honed his marketing & branding skills at Marcus Evans, London, Indian School of Business (ISB), IIM and Tata Management Training Centre (TMTC). He is an avid writer with his views and articles featured in leading publications regularly. A member of US headquartered International Association of Business Communicators (IABC), he has been extensively awarded for marketing initiatives.

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Women Entrepreneurs In India: Cooking Up Change

According to a 2015 report released by BNP Paribas covering the US, Europe, Middle East and Asia, India ranks as the most active country for women entrepreneurs. The report finds that an astonishing 49% of entrepreneurs in the country are women, and places India ahead of Hong Kong and France, the other two nations that follow India in terms of active women entrepreneurs.
03/09/2015 8:26 AM IST