NEW DELHI -- Shah Rukh Khan has used unique promotional strategies for his films, and this time he is taking his upcoming film Raees by rail.
The 51-year-old actor has boarded August Kranti Express from Mumbai Central to take an almost 17-hour journey all the way to his hometown Delhi.
In Vapi Udi Udi jaaye... pic.twitter.com/JnrDqMI0F6— Shah Rukh Khan (@iamsrk) January 23, 2017
According to sources, Khan is very excited as he is taking a train journey after many years; he has already packed his woollen clothes to fight the Delhi winters.
This news has created a hysteria among his fans, who gathered at the Mumbai Central railway station to get one glimpse of their favourite star.
All lights and love in Valsad. Thank u for welcoming team Raees. pic.twitter.com/0xzP2zIRBE— Shah Rukh Khan (@iamsrk) January 23, 2017
In the train, the Dilwale star is accompanied by producer Ritesh Sidhwani and director Rahul Dholakia.
Raees, also starring Nawazuddin Siddiqui and Mahira Khan, is all set to release on 25 January.
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